Create massive gamified and socially immersive
mixed reality experiences for fans in minutes.
live events like never before.
DIGITAL LAYER IN A PHYSICAL SPACE
CHANGE THE GAME
ACTIVATE INFINITE FAN PARTICIPATION
AT EVERY TOUCHPOINT
UNLOCK ACTIONABLE FAN INSIGHTS
WITH DATA YOU OWN
Collect data about fan location, preferences and engagement. Thousands of data points to know fans better.
Keep fans coming back. 37% of fans use Fabric 4x or more per event.
Turn insights into action and monetize fans. Increase repurchase intent, sponsorship and participation.
BRING FANS EVEN CLOSER TO THE ACTION
WITH SINGLE SPACE ACTIVATIONS
A NEW DIMENSION OF INTERACTIVE EXPERIENCES
Leverage new digital medium for sponsorship activation and drive app downloads.
Multiple partners activated with 92% prize redemption among fans.
Promote NBA ID and Event app downloads at tent-pole events.
Over 90% of new app downloads and sign ups logged in for the mixed reality experience.
Drive fan loyalty through participation at live events.
More fans, completing more activations and purchasing more merchandise.